News I shouldn’t have been ashamed of my brother. Eliminate the stigma around opioid addiction. May 17, 2019 James "LJ" Winnefeld III, Opinion contributor Comments Off on I shouldn’t have been ashamed of my brother. Eliminate the stigma around opioid addiction. At first, I put the blame for my brother's addiction squarely on his shoulders. But I've learned that stigma is a burden too heavy to carry.